Fireaway
Pizza, a fresh pizza chain that uses authentic Italian ingredients and cooks
pizzas with unlimited toppings in 180 seconds using a stone-fired 400-degree
oven, has quickly become a well-known name in the food industry.
What
started as a small venture in 2016 has grown to an impressive 140 stores across
the UK and Holland, with stores under construction in Turkey, India, and
Australia.
In
just six years, Fireaway Pizza has made its mark in the industry, with numerous
accolades and a company valuation of £19 million.
The
success of Fireaway Pizza can be attributed to its innovative and
entrepreneurial approach led by its CEO and founder, Mario Aleppo.
Mario
had the vision to create a fast and fresh pizza experience using high-quality
ingredients and succeeded in doing just that.
With
his passion and determination, he has taken Fireaway Pizza to new heights and
set a high standard for the food industry.
One
of the unique aspects of Fireaway Pizza is its unlimited toppings policy.
Customers can select from a range of toppings and have as many as they want,
all for a fixed price.
This
approach has been highly successful, as customers can customize their pizza
without additional costs. Moreover, the fast cooking time means customers can
quickly get and enjoy their freshly-cooked pizza.
Fireaway
Pizza's success has not gone unnoticed, as it has won numerous awards,
including PAPA 2019 Pizza Delivery Chain of the Year and PAPA 2021 Rising Star
of the Year.
In
addition, Mario has also been personally recognized for his entrepreneurial
efforts, winning the Great British Entrepreneur of the year 2022 in the Food
& Drinks category. These accolades serve as a testament to the hard work
and dedication of the Fireaway Pizza team.
However,
despite its successes, Fireaway Pizza faced its fair share of challenges. With
the onset of Brexit, there has been a shortage of skilled chefs, and energy
costs have increased.
These
factors have led to increased prices, but Fireaway Pizza managed to navigate
these challenges and continue to provide customers with a high-quality and
innovative pizza experience.
Currently
valued at £19m with 140 stores, Fireaway Pizza has big plans for the future.
The company has big expansion plans to open 500 stores globally with a company
valuation of £100 million.
Mario's
unique approach and entrepreneurial spirit make this goal seem achievable. The
brand has already proven its ability to succeed in various locations, and the
forthcoming stores in Turkey, India, and Australia will likely add to its
success story.
The
entrepreneurial spirit that Mario Aleppo instilled in Fireaway Pizza is
something all entrepreneurs can learn from.
His
passion for the food industry and his innovative approach have allowed the
brand to stand out in a highly-competitive market. Mario's unwavering
determination and willingness to take risks have been vital in Fireaway Pizza's
success.
He
has set a high standard for the food industry, and entrepreneurs can learn from
its success story.
With
its focus on quality ingredients and speedy service, Fireaway Pizza has carved
out a niche in the competitive pizza market and is poised for even greater
success in the future.